The media has been fueling fear and anxiety about climate change for some time now. Sometimes we witness real propaganda, even manipulating data with the sole purpose of instilling terror. Does the end justify the means? I don't believe it. Instead, we need to reframe climate change information by finding the right educational process, based on a message of hope and action, which must not only highlight the threats we will have to face, but must necessarily show how we can act to shape the future with prudence and rationality. There is no doubt that the urgency of the climate crisis is increasing every year. In the meantime, however, misinformation and politicization have made scientific communication about climate change increasingly challenging and often misleading. Until now, the focus has been primarily on convincing people that climate change is real, and this has indeed been successful. The public now accepts the reality of climate change much more clearly than in the past. The vast majority of the population is concerned about the climate and the changes that humans are causing to nature. Looking ahead, I believe that the educational element will become essential to putting climate information back in its rightful place. In this regard, within the general population, students and young people are a key demographic to reach with the right climate message. While climate change denial may still need to be addressed in some contexts, all those communicating about climate science face a new challenge: the gap between public concern about climate change and understanding of what can be done today to influence tomorrow. We need to better communicate to the public the quality and quantity of changes that need to be made, for example in energy and land use, and that humanity can actually influence the scale of events that will occur. It is therefore time to refocus our message.