A recent study by behavioral researchers at the University of Bonn, the Leibniz Institute for Financial Research SAFE in Frankfurt, and the University of Copenhagen demonstrates for the first time that a large majority of the world's population supports climate action and is willing to incur personal costs to combat climate change. The findings are published in Nature Climate Change are based on a globally representative survey conducted in 125 countries, in which approximately 130,000 individuals participated. According to the study, 69% of the world's population is willing to contribute 1% of their personal income to combat climate change, which is a significant contribution to the fight against climate change.

The vast majority of 86 % support pro-climate social norms and 89 % call for increased political action. In countries particularly affected by global warming, the willingness to fight climate change is significantly higher. In countries with high GDP per capita, the willingness is lower compared to other countries.

(University of Bonn, more at phys.org)