It is also trendy to use words such as ecological, sustainable, green, carbon neutral and other adjectives emphasizing the environmental approach to technologies and the surrounding world when describing your product. However, the incorrect and sometimes false overuse of this terminology led the European Parliament to approve the new Green Claims Directive (GCD), which aims to protect consumers from so-called greenwashing. The intention of the initiative is to precisely define the rules for the use of "green" terminology and to establish sanctions for non-compliance. (Robert Juriš, finreport)