A start-up providing a free and easy-to-use carbon dioxide (CO2e) tracking tool that provides insight into the carbon footprint caused by our daily lifestyle, regular travel and food consumption habits etc., has launched Carbon Directory in 8 key categories. The start-up has simplified carbon emissions for water consumption, energy consumption, eating habits, pets, waste management, lifestyle – daily activities, travel and electronics used. The company has listed almost 100 parameters to help individuals reduce their carbon footprint in these categories. 30 food items have been listed in the food category. Consuming 100g of beef can lead to 15.5kg of CO2e emissions, which is equivalent to driving 78.7km. Similarly, 100g of lamb will cause 5.84kg of CO2e emissions, which is equivalent to driving 29.6km. For some vegetarian food categories, such as pasta, 100 grams will cause emissions of 0.264 kg CO2e, or 1.3 km of driving. 100 grams of potatoes will cause 0.5 kg of emissions, which is equivalent to 0.2 km of driving.